Guilherme Stefanini

👉 If you are looking for a good resource on Marketing Mix Modeling (MMM) and Return on Ad Spend (ROAS) using PyMC-Marketing, check out this new blog by Luís Roque and Rafael Guedes 💡 https://lnkd.in/gk-fDV2S #MarketingAnalytics #BayesianModeling #MMM #ROAS #AI #PyMC #PyMCMarketing #CommunityContribution

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What has worked for companies in the past will not be enough in the future. There is a constant need for changes and innovation. Innovation demands profound cultural changes in companies and the ability to harness stakeholders to support this process before being implemented. It was a pleasure speaking at South Summit Brazil 2024 and sharing insights on the imperative of innovation and cultural transformation within companies. I look forward to my next business tour in Brazil. Sebastian W. Francisco de Azeredo María Benjumea José Renato Hopf Wagner Lopes Rodrigo Ewald Mendonça Uri Levine South Summit Liz Fleming Blanca Galietta Andrea Beleván Eduardo Lorea Josemaria Siota Marcelo Borges Rodrigues Daniela Bahmed Ferreira Daniel Soibelmann Laura Borges Yasmin Bastos Julia Natividade Carneiro Maria Eduarda Zanetti Menalda Rafaella Corletto Vitor Esposito Fernanda Gallarreta Bruno Kenne Luiza Bazácas Corrêa Cichocki Amanda Borges Annette Musse Canal Julia Natividade Carneiro Maria Eduarda Zanetti Menalda Rafaella Corletto Vitor Esposito Fernanda Gallarreta Bruno Kenne Luiza Bazácas Corrêa Cichocki Eduardo Lorea Rodrigo Ewald Mendonça Francisco de Azeredo Bruna Oliver Thiago Ribeiro Josemaria Siota #openinovation #innovation #technology #collaboration #partnerships #ecosystems #innovators #consultancy #consultant #speaker #keynotespeaker #keynotespeakers #confrence #summit #businessleadership #decisionmakers #startupnation #brazil #SouthSummitBrazil24

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Difference between Chatbots and Agents While chatbots are designed for simple interactions and punctual responses, Agents4edu’s intelligent agents go further, analyzing data, creating strategies and adapting to different contexts. This evolution is essential for educational marketing, allowing institutions to achieve greater personalization and more effective results in their campaigns. #ArtificialIntelligence #Automation #EducationalMarketing

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Tech Innovator Award Finalists in Brazil! We are thrilled to spotlight five visionary startups that are finalists for the Tech Innovator Award by KPMG Brasil! Each of these groundbreaking companies is pushing the boundaries of technology to tackle critical challenges and make the world a better place. Here’s how they are connecting technology with real-world impact: 1. Huna Huna - Vinicius Ribeiro Sector: HealthTech Imagine a future where detecting multiple types of cancer is as routine as a blood test. Huna is making this a reality by combining AI with routine blood exams, transforming early cancer detection and improving treatment outcomes. Their technology is not just advancing diagnostics—it’s reshaping our approach to cancer care. 2. PBSF – Protecting Brains & Saving Futures - Gabriel Variane Sector: HealthTech In the race against time for premature babies, PBSF leads with its Digital Neonatal Neurological ICU (Neon ICU). By integrating telemedicine, AI, and continuous monitoring, PBSF is protecting the most vulnerable newborns from brain injuries, gathering invaluable data to drive future innovations. Their work ensures every tiny brain gets the best start possible. 3. Orby, Co. - Duda Franklin Sector: HealthTech Orby.co is revolutionizing neuromodulation with a deeptech solution that stimulates neuroplasticity to repair damaged nerve pathways. Using non-invasive electrical stimulation, Orby enhances recovery for patients with neuromotor dysfunctions, demonstrating how advanced technology can lead to holistic healing and improved quality of life. 4. so+ma - Claudia Pires Sector: CleanTech In the world of recycling, SO+MA is setting new standards with its Recycling Incentive Program. By rewarding citizens for recycling and offering its methodology as SaaS, SO+MA is promoting environmental responsibility and creating a culture of sustainability. They are proving that even small actions can lead to significant impacts on our planet. 5. Abstra - Bruno Vieira Costa Sector: SAAS Abstra is democratizing solution development with its Python-based, AI-powered tool. By making workflow creation accessible to everyone through a Smart Console that interprets natural language and translates it into machine code, Abstra allows users to interact in real-time with every stage of the process, simplifying solution building for everyone, even those without programming experience. These startups are not just finalists—they are pioneers shaping the future of health, sustainability, and technology. Stay tuned as we celebrate their remarkable achievements and innovations. #TechInnovator #Innovation #Startups #HealthTech #CleanTech #SAAS #AI #KPMG Carolina de Oliveira Jean Paraskevopoulos Neto Gustavo Grigorine Conor Moore Lindsay Hull Hazel Panter

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Recently, we held our second BecomexNext event.  We gather customers and partners once a year in order to share the latest tax and foreign trade information and updates in Brazil and the region. Additionally, we had the launch of our new high-end platform, BeConnect, which made the event special this year. A single place where tax, foreign trade, financial, risk, and other areas will be fed. We will soon have news. #BecomexNext Becomex #BeConnect #Platform #Tax #Foreigntrade #Financial #RiskManagement

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✈️ Selected for the SEBRAE Entrepreneurial Capital Project! We are thrilled and proud to announce that both of our companies have been chosen to participate in this prestigious program 🤩 ❇️ It's a tremendous honor to see our two digital products geared towards #foreigners, simplifying their entry into Brazil in a #digital and #professional manner. We are continuously pioneering new paths, developing innovative projects, and passionately advocating for #immigration, highlighting the significance of our work. 🌎 Immigration Consulting | Brazilian Visa is part of the program with the world's first application for digital nomads, enabling digital visa applications. 🚀 IntGrows | Soft landing in Brazil is also participating with our dedicated digital platform for foreign entrepreneurs, digitally overseeing their soft landing processes. This includes a marketplace offering services tailored to foreigners, such as marketing, accounting, recruitment, and more. Join us on this exciting journey of digital transformation! ✳️ Who is Sebrae/RJ? The Brazilian Micro and Small Business Support Service is an entity dedicated to fostering the creation, expansion, and modernization of micro and small businesses, playing a crucial role in economic and social development. Many thanks to Sthefanny Araújo 🏳️‍🌈 and her team for their invaluable support! #CapitalEmpreendedor #LegalTech #DigitalNomads #Softlanding #InternationalEntrepreneurship #Immigration #Innovation #IC #TechRevolution #wehavethekey #intgrows #softlanding #investinrio #latam #brazilianvisa #tech #innovation #app #digitalnomad #startups #immigrationconsulting #citizensoftheworld #riodejaneiro #softlandinginbrazil #softlandinglatam #brazilianvisa

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Thrilled to share insights from my recent interview to Ânima Comunicação em Governança on the strategic use of artificial intelligence within company boards. In our rapidly evolving digital landscape, it’s imperative for boards to embrace a robust AI agenda. This is not just about staying competitive—it's about survival in an era where adaptation to technological advancements is key.

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#future 🛑 I present my new book: MANAGING EMOTIONS - How to Manage Emotions and Lead Strategically to Win in High Competitive Markets. 🔹 The book is available at HOTMART. Just click on the link: https://lnkd.in/dvSdkAUJ 🔸 SUMMARY: The management of emotions in the corporate environment is a determining factor for the productivity and success of modern organizations. This paper examines the emotional impacts that influence business productivity, from the individual to the organizational level. By understanding and applying emotional intelligence, companies and professionals can create a more balanced and efficient work environment, where employees feel motivated, engaged, and able to overcome challenges with resilience. Emotions directly affect decision-making, conflict management, and interpersonal communication, impacting relationships in the workplace. Therefore, we will address topics such as the relationship between emotions and leadership, the importance of empathy in the corporate environment, and the impact of emotions on organizational culture. The use of emotional intelligence, combined with management techniques, can contribute to optimized performance and the achievement of organizational goals, helping companies to remain competitive in an increasingly demanding market. A big hug and good reading. Fernando Marchesini

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Indicator Capital, Astella and bossa invest are among the most active investors in Brazilian AI startups in Q1 2024. AI startups are increasingly taking the innovation spotlight. In our quarterly report, in collaboration with Itaú BBA, we revealed that Brazilian AI startups raised $110M in Q1 2024. We proudly acknowledge three of our clients who led AI investments last quarter: Indicator Capital was the most active investor, participating in 3 rounds (umgrauemeio, Cogtive BR, and Neowrk). Astella (Traive and Gabriel) and bossa invest (WeConecta and Celera) also made significant contributions this quarter. Antler, Crescera Capital, and EqSeed were also among the top investors, each participating in 2 deals. Read the full article on startups.com.br to dive deeper into these insights! [Link in the comments] 🔍 At Sling Hub, we classify AI startups into two categories: AI-first (with AI as the core of their product and proprietary technology) and AI-enabled (leveraging AI to enhance their business model without AI being the core or proprietary). 👉 Interested in exploring the power of AI in your business? Try our exclusive AI-mapping tool today: https://lnkd.in/e_CRpehg Thank you to our clients for their continued trust and to all the innovative startups driving the AI revolution! #IA #artificialintelligence #LatAm #startupsLatAm

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#careers 🛑 I present my new book: MANAGING EMOTIONS - How to Manage Emotions and Lead Strategically to Win in High Competitive Markets. 🔹 The book is available at HOTMART. Just click on the link: https://lnkd.in/dvSdkAUJ 🔸 SUMMARY: The management of emotions in the corporate environment is a determining factor for the productivity and success of modern organizations. This paper examines the emotional impacts that influence business productivity, from the individual to the organizational level. By understanding and applying emotional intelligence, companies and professionals can create a more balanced and efficient work environment, where employees feel motivated, engaged, and able to overcome challenges with resilience. Emotions directly affect decision-making, conflict management, and interpersonal communication, impacting relationships in the workplace. Therefore, we will address topics such as the relationship between emotions and leadership, the importance of empathy in the corporate environment, and the impact of emotions on organizational culture. The use of emotional intelligence, combined with management techniques, can contribute to optimized performance and the achievement of organizational goals, helping companies to remain competitive in an increasingly demanding market. A big hug and good reading. Fernando Marchesini

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In the 1980s, amidst a backdrop of rapid technological advancement, a dedicated cohort of innovators within the United Nations embarked on a mission that would shape the trajectory of technology for decades to come. Their work was not merely about pushing the boundaries of innovation; it was about ensuring that these advancements remained firmly under human control, guided by ethical principles and a profound respect for humanity. This pivotal era set the stage for the ongoing discourse on the imperative of maintaining human agency in the face of ever-evolving technology. At the heart of this initiative was the recognition that technology, while immensely powerful, must always serve the betterment of humanity. From advocating for the responsible use of emerging technologies to establishing frameworks for international collaboration, these pioneers laid the groundwork for a future where technology would be harnessed for the collective good. The ensuing decades have seen remarkable progress, with technological innovations permeating every aspect of our lives. However, as the pace of advancement accelerates, so too do the complexities and ethical dilemmas that accompany it. From artificial intelligence to biotechnology, each new frontier brings with it profound questions about the implications for society and the preservation of human values. It is against this backdrop that "The Transhuman Code" emerges as a seminal work, providing a clarion call for the continued vigilance in safeguarding human control over technology. Rooted in the lessons learned from the past, the book underscores the necessity of ethical guidelines and regulatory frameworks to govern technological development. It serves as a timely reminder that while technology holds the promise of incredible progress, it must always be wielded responsibly, with human interests at the forefront. Central to the ethos of "The Transhuman Code" is the notion that technology should augment, rather than supplant, human capabilities. As we stand on the cusp of unprecedented technological transformation, it is incumbent upon us to ensure that the trajectory we chart is one that prioritizes the dignity and autonomy of individuals. This requires not only robust regulations and oversight but also a fundamental shift in mindset—one that recognizes the profound responsibility that comes with wielding the power of technology. Moreover, "The Transhuman Code" underscores the importance of fostering inclusive dialogue and collaboration on a global scale. In an increasingly interconnected world, the challenges we face transcend borders, necessitating collective action and shared responsibility. By fostering a culture of cooperation and mutual respect, we can harness the full potential of technology to address pressing global challenges, from climate change to healthcare disparities. https://lnkd.in/esMcHpxV

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How is #Pix Revolutionizing Financial Inclusion in #Brazil?   As I’ve mentioned before in my posts, Pix isn’t just a payment method—it’s a transformative infrastructure that combines public and private forces to drive innovation and inclusion in Brazil’s financial landscape.   In my latest article for Global Banking & Finance Review, "How Brazil’s Pix Payment System is Revolutionizing Financial Inclusion", I discuss how Pix has empowered over 160 million Brazilians to join the digital economy by eliminating steep transaction fees and fostering collaboration across sectors. In the last two years alone, the number of bank clients in Brazil has grown by over 40 million. Additionally, an estimated 50 million Brazilians made their first digital payment during this period.   Pix’s success goes beyond inclusion—it fuels fintech innovation and sets a global standard for accessible, secure, and inclusive payment systems.   📌 Curious to learn more? Read the full article here: https://lnkd.in/eZBS6h2Y   #Payments #Pagos #Pagamentos

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At #FIIPRIORITY in #Rio, André Esteves, Chairman & Senior Partner, BTG Pactual underscores how can #Brazil leverage its #CleanEnergy matrix to address critical global challenges like #EnergyCrisis & #FoodSecurity. Watch the full panel: https://lnkd.in/dBks4iaa

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I´m hosting (in Portuguese) this year's Atlântico Business Summit edition, November 22nd. Ciênc.IA ("Science meets AI) is a rant for the bridge between Research and Economy, Academy and Enterprises we've built so far. Some say the bridge is long and troublesome, my experience shows it's fast paced... Looking forward to meet you there. #digiatltransformation

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Mais um da trilha Generative AI: “Introduction to Prompt Engineering for Generative AI” de Ronnie Sheer e seguimos. #iagenerativa #processamentodelinguagemnatural.

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Movendo o comércio adiante, trazendo soluções inovadoras para o futuro dos pagamentos e do comércio! 🚀 Explore o potencial dos pagamentos criptográficos no futuro em nosso whitepaper recente: https://ow.ly/MtXA30sF84p #MovingCommerceForward #inovação ——- Moving Commerce Forward, bringing innovative solutions into the future of payments and commerce! 🚀 Explore the potential of crypto payments in the future in our recent whitepaper: https://ow.ly/MtXA30sF84p #MovingCommerceForward #innovation

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We are almost ready for our first 4Founders Forum Brazil 2024 - September 18th Sao Paulo. We are deeply honored to have the best partners at this forum in the region: Valor Capital Group KASZEK Zendesk Google Cloud DSV10 - Dissent Ventures Thanks to Google Cloud we will host our first Brazil Forum on September 18th, at Google Campus Sao Paulo, and we will be having a small impact on supporting Black Founders. We will also have the honor of hosting partners, representatives and principals from Valor Capital Group, KASZEK , Airborne Ventures , DOMO.VC , J.P. Morgan ,STAMINA VC, ItauBBA, Crescera Capital among others. We have confirmed the first 16 startups that will be part of the Forum, including funded startups with Seed, A and B Series, including Conta Simples, Pier Seguradora, Frenet , Fretadão, and 13 more. Startups participating in this edition will have the opportunity to have their startup shared to partners at Khosla Ventures , Sequoia Capital, Upfront Ventures, among many other Top Global Funds. We still have: 4 spots for startups 2 spots for funds 3 spots for special guests APPLY TO JOIN US TODAY AT https://lnkd.in/eFfkducS Or tag founders, investors or potential guests on the comments!

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How did Nuvemshop design its strategy to enter Brazil? There were basically 2 major factors that drove their expansion: 1/ Similar challenges, bigger TAM: First, they realized that the Brazilian merchants faced the same challenges that Argentinian merchants: - E-commerce solutions both in Argentina and Brazil were:  - Complex  - Non-affordable for the mass market  - Challenging to implement 2/ Risk Mitigation: Argentina is unstable in regards to its economy or political scenario. With that in mind, they went after serious VCs to support them in their journey to build and improve their product while also expanding into the major country of the region, Brazil. After several learnings, Alejandro Vázquez and the team decided to: - Have a relentless focus on  - An online store that was very easy to implement  - Focusing only on ARGENTINA & Brazil, instead of spreading themselves thin Brazil, since 2014, has been their main focus, despite the company having started in Argentina. This was another petit committee and a very exclusive session. That happened yesterday, in one of our EVOLVE Commerce Club sessions. EVOLVE Commerce Club connects brands, vendors and people in the World of commerce who are keen to develop their business in international markets. Nuvemshop is backed by Sunley House Capital Ltd, VMG Partners, Alkeon Capital, Owl Rock Capital Accel KASZEK, Kevin Efrusy Qualcomm Ventures and ThornTree Capital Partners ( Source: Techcrunch) In 2021 in their latest round Nuvem raised 500 million USD Join our waitlist today at evolve-community (dot) com and stay tuned for our next expert or relationship-building sessions. Many thanks to all of our ambassadors and new members who joined us yesterday. Ps: If you are a member of our club, the full session will be available this coming Saturday, the 4th of May.

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