We create bold solutions that capitalize on ophthalmology’s greatest opportunities.

In the world of ophthalmology, change is inevitable. Practice economics shift and patient expectations are always evolving. At EVP, we see the future clearly, and we bring together industry-leading practitioners to define the next era of vision care. We surround practices with support to increase their impact and propel their practices forward. By uniting the field’s best talent and ideas, we create bold solutions that capitalize on ophthalmology’s greatest opportunities.

“Vision is a unique physical gift that helps us lead a productive and fulfilling life. Improving diminished vision is often life changing. EVP and our doctor leaders want to lead defining the future of practice in this important field of medicine.”

Christian Ellison, EVP CEO

The EVP Advantage

01A Shared Vision

EVP and our practices are aligned on a mission for growth to increase our collective impact. We are optimistic about the opportunities ahead and create a shared vision for how to turn these opportunities into reality.

02Excel Together

We are a team of committed individuals all pushing in the same direction. We are selective about who we bring into the EVP family, seeking people whose professional excellence, personal passion, and optimistic outlook will define the next era of vision care.

03Invest in Impact

Our team and leading practices are united in delivering extraordinary results for patients. By optimizing operations, accelerating patient access to care, and investing in leading-edge technologies, we help practices impact more lives through better vision.

04Giving Back

Much of EVP's impact is made beyond our clinic walls. EVP serves, and inspires service, through its partnerships with nonprofits bringing life-changing vision care to underserved patients close to home and around the globe.
One World Surgery
Von's Vision Foundation

A Network of Strength

Our network of eye care centers, ambulatory surgery centers, and diverse leaders spans multiple geographies. We bring together unique perspectives and foster cross-practice collaboration to create new standards of excellence in vision care.

Kleiman Evangelista Eye Centers of Texas

More than 40 years of vision care excellence in the Dallas-Fort Worth Metroplex.

ICON Eyecare | Front Range

Serving Colorado’s Front Range with over 20 years of leadership in surgical and medical services.

Swagel Wootton Eye Institute

60 years of visionary care for patients across Arizona’s East Valley.

ICON Eyecare | Grand Junction

Serving Colorado’s Western Slope with comprehensive, high-quality eye care services.

May Eye Care

A tradition of outstanding vision care for patients in the north Denver Metro.

Rottman Eye Care

Providing the highest quality eye care to Colorado’s Grand Valley community since 2007.

Colorado Cataract Laser & Vision

A center for excellence in eye care and cataract surgery serving Aurora and Parker, Colorado.

Dallas Eye Consultants

State-of-the-art cataract and glaucoma treatment for the Dallas-Forth Worth Metro.

“At EVP, we are all caregivers. Our organizational role is to relieve doctors of business and operational complexities, enable patients to interact with our practices more efficiently, improve patient access to advanced medical technology, and harness the best thinking and energy across our network to shape the future of vision care.”

“Physician leadership is critical to our success. It inspires and uplifts teams which leads to remarkable achievements in patient care and healthcare innovation. I’m proud to be a part of EVP because we cultivate physician leadership and participation in a way that’s driving ophthalmology forward – meaningfully accelerating access to quality patient care and impacting more patient lives.”

“At EVP, we have complete clinical control and a seat at the table to influence how our practice operates commercially. Physicians remain a key part of leadership at every level of the company and get the benefit of the expertise of our non-clinical leaders and Board who bring tons of business experience.”

David Littof, MD
Chief Medical Officer

Nadia Virani, OD
Chief Clinical Officer
VP of Operations, Texas

Kelly Frasier, MD
Medical Director, Texas

Lead With Vision

If you see a more prosperous future ahead and you’re ready to build it, let’s talk.

contact@evpeyecare.com
3900 East Mexico Avenue,Suite 220
Denver, CO 80210

©EVP EyeCare

Non-Discrimination Statement: ICON Eyecare and affiliate practices and surgery centers, do not exclude, deny benefits to, or discriminate in any way against any person on the basis of race, color, national origin, age, disability, religion, gender identity, sexual orientation or sex.

Kleiman Evangelista Eye Centers of Texas

Founded by Dr. David Kleiman and Dr. Anthony Evangelista, Kleiman Evangelista Eye Centers of Texas has delivered customized medical and surgical eye care to Dallas-Fort Worth patients since 1983. At eight clinic locations, KE offers services including cataract and refractive surgery, oculoplastic and aesthetic services, and general and medical eye care treatments for glaucoma, uveitis, and corneal conditions.

40 years to excellence in vision care
Eight board-certified surgeons and nine optometrists
Eight clinic locations and three state-of-the-art surgery centers
Ongoing investment in industry-leading technologies and customized care

ICON Eyecare | Front Range

Since 1999, ICON Eyecare has improved the lives of more than 250,000 patients through state-of-the-art, customized vision care. Led by Eva Kim, M.D., ICON’s team of eye care veterans serves Colorado’s Front Range at six locations. ICON offers services including cataract and refractive surgery, oculoplastic and aesthetic services, and general and medical eye care including glaucoma treatment, uveitis treatment, and treatment of corneal conditions.

Six clinic locations, one state-of-the-art ambulatory surgery center
Five board-certified ophthalmologists
Ongoing investment in industry-leading technologies
Physician residency program with national reach

Swagel Wootton Eye Institute

Founded by Dr. James Wootton and Dr. Lorin Swagel, Swagel Wootton Eye Institute has cared for the vision health of Arizona’s East Valley since 1962. Now under the leadership of Loan Ramsey, M.D., F.A.C.S., Swagel Wootton offers high-quality, customized eye care at two state-of-the-art clinic locations and one ambulatory surgery center. Services include cataract and refractive surgery and medical eye care including glaucoma treatment, diabetic eye care, and dry eye.

Six decades at the forefront of ophthalmic advancement
Board-certified team of three surgeons and four optometrists
Ongoing investments in advanced technology and customized care

ICON Eyecare | Grand Junction

ICON Eyecare Grand Junction is committed to providing comprehensive, high-quality eye care to Colorado’s Western Slope. Led by James Fox, M.D., ICON offers services including LASIK, cataract and refractive surgery, oculoplastic and aesthetic services, and general and medical eye care including glaucoma treatment, uveitis treatment, and treatment of corneal conditions. The practice plans to expand locations to better serve patients across the Western Slope.

Three board-certified ophthalmologists and three optometrists
On-site ambulatory surgery center and refractive surgery suite
Leader in research-based clinic trials
Ongoing investment in industry-leading technologies

May Eye Care

May Eye Care was established in 2004 in Westminster, Colorado, by fellowship-trained oculoplastics surgeon Dr. Kevin May. May’s dedicated care team offers patients customized treatment for an array of vision health needs, including cataracts, flashers and floaters, dry eye, glaucoma, and cosmetic and functional eyelid surgery, as well as on-site optical services.

Team of two board-certified physicians serving the north Denver metro
Ongoing investment in the latest ophthalmic advancements
Expanding patient reach through a partnership with ICON Eyecare

Rottman Eye Care

After serving patients in Grand Junction for 30 years, Dr. Randy Rottman opened Rottman Eye Care in 2007 to provide the highest quality care to the Grand Valley community. Rottman’s team of specialists provides complete ophthalmic, optometric and optical services, including vision exams, specialty contact lens evaluations, detection and management of macular degeneration and cataracts, diabetic eye exams, corneal conditions, and urgent eye care.

Decades of leadership in eye treatment and vision health education
Two board-certified physicians with a passion for serving the local community
Longstanding commitment to expanding access to eye care worldwide

Colorado Cataract Laser & Vision

Founded in 2012, Colorado Cataract Laser & Vision provides outstanding vision care to patients at clinics in Aurora and Parker, Colorado. Their full-service ophthalmology practice delivers an array of high-quality services, including cataract care, LASIK, PRK, and other vision correction procedures, comprehensive eye care, glaucoma, specialty contact lens, optical, and dry eye care.

Seven board-certified physicians driving vision care forward
Dedicated care teams at two clinic locations
Ongoing investment in innovative surgical solutions and technology

Dallas Eye Consultants

Dallas Eye Consultants was founded in 2010 by board-certified ophthalmologist Dr. Oren Fass. At clinics in Oak Cliff and Richardson, Texas, their practice teams provide an array of medical services and procedures, including cataract surgery, glaucoma care, vitreolysis surgery, corneal surgery, dry eye care, emergency care, uveitis treatment, and eye screenings.

Dedicated care teams providing the highest standard of vision care
First provider of Vitreolysis, a treatment for floaters, in the Dallas area
Expanding patient reach through partnership with Kleiman Evangelista Eye Centers

Christian Ellison, CEO

Christian has spent his career helping healthcare companies achieve new standards of excellence in outpatient care delivery. Working in leadership roles in Fortune 500 companies and at smaller investor-backed ventures, he’s developed and operated multi-stakeholder partnerships among providers, payers, and health systems, including value-based care arrangements. At EVP, Christian fosters an environment where doctors and their teams can thrive personally and professionally as they uplift patients’ lives and the industry.

James Fox, MD

Medical Director & VP of Operations, Colorado Western Slope

Dr. Fox specializes in medical and surgical treatments for cataracts, glaucoma, intraocular lens complications, trauma, and patients who might benefit from refractive surgery. He is certified by the American Board of Ophthalmology and received his fellowship training in Glaucoma and Advanced Anterior Segment Surgery at the University of Toronto under the guidance of renowned surgeon Dr. Ike Ahmed. Dr. Fox is a member of the American Academy of Ophthalmology and the American Society of Cataract and Refractive Surgery. He shares his expertise through ongoing education and charitable work in the U.S. and internationally.

Kelly Frasier, MD

Medical Director & VP of Operations, Colorado Western Slope

Dr. Frasier joined Kleiman Evangelista Eye Centers in 2014 after eight years leading his own practice in Lubbock, Texas. He’s committed to enhancing patients’ vision and providing exceptional care in step with the latest eyecare technology. Board certified by the American Board of Ophthalmology, he is also a member of the American Academy of Ophthalmology and the Texas Medical Association. A native of Odessa, Dr. Frasier graduated from West Texas A&M University and earned his Medical Degree from the U.T. School of Medicine at San Antonio. He completed his internship at Texas Tech, where he was a member of the AOA Honor Society.

Earl Grylls

Senior IT Director

Earl has crafted his expertise to make technology accessible, secure, and value-additive to healthcare companies. His problem-solving experience is deep and well-rounded, from pioneering the first customer kiosks in the credit union industry to managing large data center systems for media and financial institutions. At EVP, Earl participates actively in the vision to uplift patients’ lives and leads his team to empower outstanding results through technology.

Julie Jung, RN, MSN

Senior Director of Compliance and Clinical Services

A seasoned healthcare professional, Julie has a passion for patient care, a commitment to regulatory compliance, and an unwavering dedication to patient safety. She is a Master’s-prepared Registered Nurse who has worked in the clinical and ambulatory surgery space for many years. Julie is also LEAN certified and conducts accreditation and Medicare surveys as an AAAHC surveyor.

Jen Kellond

Senior Director of People & Culture

Jen and her team provide the foundation that allows EVP’s practice leaders to develop their teams and create an environment where everyone can thrive. She spent 20 years of her career in retail management with a Fortune 500 clothing company, where she discovered her passion for serving others and developing people. Prior to joining EVP, Jen grew her skills in leadership and team development as a Human Resources Business Partner in the travel and hospitality industry.

Eva Kim, MD

Medical Director & VP of Operations, Front Range, Colorado

Dr. Kim is an ophthalmologist specializing in cataract surgery and refractive surgery and uveitis. She has performed more than 10,000 cataract surgeries over 16 years with a complication rate of less than 0.1%. Dr. Kim has practiced with Northern California Kaiser Permanente as an ophthalmologist and cataract surgeon as well as serving as Lead Consultant focused on elevating the quality of physician communication and service. For five straight years she was ranked #1 for patient service among ophthalmologists in Northern California. She holds a Bachelor’s from Stanford University and a Medical Degree from U.C. San Francisco.

David Litoff, MD

Chief Medical Officer

Dr. Litoff specializes in cataract surgery and refractive surgery. He’s held numerous clinical leadership positions, including Surgical Operations Chief and Medical Director for Surgical Care Delivery, and has served as a corneal specialist and general ophthalmologist with Kaiser Permanente. Dr. Litoff received his Medical Degree from the University of Connecticut, completed his internship at Mount Sinai Hospital in Connecticut, and did his ophthalmology residency at Albany Medical Center Hospital in New York before finishing a fellowship in Cornea and External Disease at the University of Iowa. He’s a member of the American Academy of Ophthalmology and has been published in more than 20 journals.

Loan Ramsey, MD

Medical Director, Arizona

Dr. Ramsey is passionate about advancing new technologies to diagnose and treat eye disease with a patient-centered approach. A board-certified surgeon since 2007, she has performed over 10,000 surgical procedures with a focus on advanced and laser-assisted cataract surgery and intraocular lens replacement. Dr. Ramsey was first in the DFW area and fifth in the nation to implant the Toric implantable collamer lens (ICL). She received her medical degree from Louisiana State University and completed her Residency at the U.T. Health Science Center in San Antonio before earning a fellowship at Mount Sinai Hospital in New York.

Crystal Ruiz

Senior Director, Partnerships Development

Crystal spent the first 15 years of her ophthalmology career in clinical operations, beginning in the exam lane as a technician before moving into operations roles supporting and growing practice teams. She joined EVP’s Partnership Development team in 2019 to expand our healthcare relationships in Colorado, Texas and Arizona. She thrives on building internal and external partnerships that prioritize the highest quality eyecare and patient experience.

Nadia Virani, OD

Chief Clinical Officer
VP of Operations, Texas

Dr. Virani is an accomplished physician leader with a strong background in business and clinical practice. She brings a unique leadership perspective from over six years as Clinical Director with KE Eye Centers of Texas, where she excelled at medical management and leading the physician cohort. Nadia is a widely published medical author and speaker who delivers insightful medical educational lectures on cutting-edge technologies. She holds a Bachelor’s from the University of Texas at Austin and a Doctorate of Optometry from the University of Houston. She is also an Adjunct Faculty Member at the University of Houston College of Optometry.

Beth Wendt

VP of Growth

Beth is a marketing, communications, and business development professional with 15 years of experience driving growth across diverse industries. Beyond creating effective brand, marketing, and growth strategies, Beth has been recognized for her empowering leadership style that builds relationships, cultivates collaboration, and helps teams achieve meaningful results. At EVP, Beth brings a customer-centric and data-driven approach that improves the patient experience and helps healthcare teams impact more patients’ lives.

EVP Eyecare Website Privacy Policy

Definitions and Legal References

This Website (or this Application)

The property that enables the provision of the Service.

Owner (or We)

EVP Eyecare – The natural person(s) or legal entity that provides this Website and/or the Service to Users.

User (or You)

The natural person or legal entity that uses this Website.

Service

The service provided by this Website as described in these Terms and on this Website.

Personally Identifiable Information

Refers to any information that identifies or can be used to identify, contact, or locate the person to whom such information pertains, including, but not limited to, name, address, phone number, fax number, email address, financial profiles, social security number, and credit card information. Personally Identifiable Information does not include information that is collected anonymously (that is, without identification of the individual user) or demographic information not connected to an identified individual.

Cookies

A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns.

Data Controller, for the purposes of the GDPR (General Data Protection Regulation), refers to the Company as the legal person which alone or jointly with others determines the purposes and means of the processing of Personal Data.

Privacy Policy of https://www.evpeyecare.com/

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

This Application collects some Personal Data from its Users.

Owner and Data Controller

EVP Eyecare

Owner contact:

EVP Marketing

marketing@evpeyecare.com

(720) 439-2450, Press 5 for Privacy Policy

What Personally Identifiable Information is collected?

We may collect basic user profile information from all of our Users. We collect the following additional information from our Users: the name, email address, and User Message through our website forms.

For the purposes of GDPR, Personal Data means any information relating to You such as a name, an identification number, location data, online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity.

For the purposes of the CCPA, Personal Data means any information that identifies, relates to, describes or is capable of being associated with, or could reasonably be linked, directly or indirectly, with You.

Retention time

Personal Data shall be processed and stored for as long as required by the purpose they have been collected for.

Therefore:

Personal Data collected for purposes related to the performance of a contract between the Owner and the User shall be retained until such contract has been fully performed.

Personal Data collected for the purposes of the Owner’s legitimate interests shall be retained as long as needed to fulfill such purposes. Users may find specific information regarding the legitimate interests pursued by the Owner within the relevant sections of this document or by contacting the Owner.

The Owner may be allowed to retain Personal Data for a longer period whenever the User has given consent to such processing, as long as such consent is not withdrawn. Furthermore, the Owner may be obliged to retain Personal Data for a longer period whenever required to do so for the performance of a legal obligation or upon order of an authority.

Once the retention period expires, Personal Data shall be deleted. Therefore, the right of access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period.

How does the Website use Personally Identifiable Information?

We use Personally Identifiable Information to customize the Website, to make appropriate conversations with people who fill in our website forms. We may email Users about research or purchase and selling opportunities on the Website or information related to the subject matter of the Website. We may also use Personally Identifiable Information to contact Users in response to specific inquiries, or to provide requested information.

We may also use your personal information for other reasons such as for commercial purposes (as indicated within the section “Detailed information on the processing of Personal Data” within this document), as well as for complying with the law and defending our rights before the competent authorities where our rights and interests are threatened or we suffer an actual damage. We will not use your personal information for different, unrelated, or incompatible purposes without notifying you.

With whom may the information may be shared?

We may share Personally Identifiable Information and/or aggregated information about our Users, including the demographics of our Users, with our affiliated agencies and third party vendors. We also offer the opportunity to “opt out” of receiving information or being contacted by us or by any agency acting on our behalf.

The NAI’s opt-out platform: http://www.networkadvertising.org/choices/
The EDAA’s opt-out platform: http://www.youronlinechoices.com/
The DAA’s opt-out platform: http://optout.aboutads.info/?c=2&lang=EN

You may opt-out of all personalized advertising by enabling privacy features on Your mobile device such as Limit Ad Tracking (iOS) and Opt Out of Ads Personalization (Android). See Your mobile device Help system for more information.

We may share information, such as hashed email addresses (if available) or other online identifiers collected on Our Service with these third-party vendors. This allows Our third-party vendors to recognize and deliver You ads across devices and browsers. To read more about the technologies used by these third-party vendors and their cross-device capabilities please refer to the Privacy Policy of each vendor listed below.

How is Personally Identifiable Information stored?

Personally Identifiable Information collected byEVP Eyecare is securely stored and is not accessible to third parties or employees of EVP Eyecare except for use as indicated above.

What options are available to Users regarding collection, use and distribution of the information?

Users may opt out of receiving unsolicited information from or being contacted by us and/or our vendors and affiliated agencies by responding to emails as instructed, or by either :

Emailing us at marketing@evpeyecare.com
Calling us at (720) 439-2450, Press 5 for Privacy Policy

Are Cookies Used on the Website?

Cookies are used for a variety of reasons. We use Cookies to obtain information about the preferences of our Users and the services they select. We also use Cookies for security purposes to protect our Users. For example, if a User is logged on and the Website is unused for more than 10 minutes, we will automatically log the User off. Users who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using https://www.evpeyecare.com/, with the drawback that certain features of Website may not function properly without the aid of cookies.

Cookies used by our service providers

Our service providers use cookies and those cookies may be stored on your computer when you visit our Website. You can find more details about which cookies are used in our cookies info page.

How does EVP Eyecare use login information?

EVP Eyecare uses login information, including, but not limited to, IP addresses, ISPs, and browser types, to analyze trends, administer the Website, track a Users movement and use, and gather broad demographic information.

What partners or service providers have access to Personally Identifiable Information from Users on the Website?

EVP Eyecare has entered into and will continue to enter into partnerships and other affiliations with a number of vendors. Such vendors may have access to certain Personally Identifiable Information on a need to know the basis for evaluating Users for service eligibility. Our privacy policy does not cover their collection or use of this information. Disclosure of Personally Identifiable Information to comply with the law. We will disclose Personally Identifiable Information in order to comply with a court order or subpoena or a request from a law enforcement agency to release information. We will also disclose Personally Identifiable Information when reasonably necessary to protect the safety of our Users.

How does the Website keep Personally Identifiable Information secure?

All of our employees are familiar with our security policy and practices. The Personally Identifiable Information of our Users is only accessible to a limited number of qualified employees who are given a password in order to gain access to the information. We audit our security systems and processes on a regular basis. Sensitive information, such as credit card numbers or social security numbers, is protected by encryption protocols, in place to protect information sent over the Internet. While we take commercially reasonable measures to maintain a secure site, electronic communications and databases are subject to errors, tampering, and break-ins, and we cannot guarantee or warrant that such events will not take place and we will not be liable to Users for any such occurrences.

GDPR Privacy

Your Rights under the GDPR

The Company undertakes to respect the confidentiality of Your Personal Data and to guarantee You can exercise Your rights.

You have the right under this Privacy Policy, and by law if You are within the EU, to:

Request access to Your Personal Data. The right to access, update or delete the information We have on You. Whenever made possible, you can access, update or request deletion of Your Personal Data directly within Your account settings section. If you are unable to perform these actions yourself, please contact Us to assist You. This also enables You to receive a copy of the Personal Data We hold about You.
Request correction of the Personal Data that We hold about You. You have the right to have any incomplete or inaccurate information We hold about You corrected.
Object to processing of Your Personal Data. This right exists where We are relying on a legitimate interest as the legal basis for Our processing and there is something about Your particular situation, which makes You want to object to our processing of Your Personal Data on this ground. You also have the right to object where We are processing Your Personal Data for direct marketing purposes.
Request erasure of Your Personal Data. You have the right to ask Us to delete or remove Personal Data when there is no good reason for Us to continue processing it.
Request the transfer of Your Personal Data. We will provide to You, or to a third-party You have chosen, Your Personal Data in a structured, commonly used, machine-readable format. Please note that this right only applies to automated information which You initially provided consent for Us to use or where We used the information to perform a contract with You.
Withdraw Your consent. You have the right to withdraw Your consent on using your Personal Data. If You withdraw Your consent, We may not be able to provide You with access to certain specific functionalities of the Service.

Exercising of Your GDPR Data Protection Rights

You may exercise Your rights of access, rectification, cancellation and opposition by contacting Us. Please note that we may ask You to verify Your identity before responding to such requests. If You make a request, We will try our best to respond to You as soon as possible.

You have the right to complain to a Data Protection Authority about Our collection and use of Your Personal Data. For more information, if You are in the European Economic Area (EEA), please contact Your local data protection authority in the EEA.

CCPA Privacy

Information We Collect

The Website collects information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“personal information”).

In particular, Website has collected the following categories of personal information from its consumers within the last 12 months:

Category	Examples	Collected
A.Identifiers	A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, or other similar identifiers.	YES
B.Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).	A name, signature, physical characteristics or description, address, or telephone number.	NO
C.Protected classification characteristics under California or federal law.	Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).	NO
D.Commercial information.	Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.	NO
E.Biometric information.	Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.	NO
F.Internet or other similar network activity.	Browsing history, search history, information on a consumer’s interaction with a Website, application, or advertisement.	NO
G.Geolocation data.	Physical location or movements.	NO
H.Sensory data.	Audio, electronic, visual, thermal, olfactory, or similar information.	NO
I.Professional or employment-related information.	Current or past job history or performance evaluations.	NO
J.Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)).	Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records.	NO
K.Inferences drawn from other personal information.	Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.	NO

Personal information does not include:

Publicly available information from government records.
Deidentified or aggregated consumer information.
Information excluded from the CCPA’s scope, like certain health or medical information and other categories of information protected by different laws.

We obtain the categories of personal information listed above from the following categories of sources:

Directly from you. For example, from forms you complete.
Indirectly from you. For example, from observing your actions on our Website.

Use of Personal Information

We may use or disclose the personal information we collect for one or more of the following business purposes:

To fulfill or meet the reason you provided the information. For example, if you share your name and contact information to request a price quote or ask a question about our services, we will use that personal information to respond to your inquiry.
To provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses.
To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
As described to you when collecting your personal information or as otherwise set forth in the CCPA.
To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our or our affiliates’ assets in which personal information held by us or our affiliates about our Website users is among the assets transferred.

We will not collect additional categories of personal information or use the personal information we collect for materially different, unrelated, or incompatible purposes without providing you notice.

Sharing Personal Information

We may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.

We share your personal information with the following categories of third parties:

Service providers.
Data Aggregators.

Your Rights under the CCPA

The CCPA provides California residents with specific rights regarding their personal information. If You are a resident of California, You have the following rights:

The right to notice. You have the right to be notified which categories of Personal Data are being collected and the purposes for which the Personal Data is being used.
The right to request. Under CCPA, You have the right to request that We disclose information to You about Our collection, use, sale, disclosure for business purposes and share of personal information. Once We receive and confirm Your request, We will disclose to You:
- The categories of personal information We collected about You
- The categories of sources for the personal information We collected about You
- Our business or commercial purpose for collecting or selling that personal information
- The categories of third parties with whom We share that personal information
- The specific pieces of personal information We collected about You
- If we sold Your personal information or disclosed Your personal information for a business purpose, We will disclose to You:
  - The categories of personal information categories sold
  - “The categories of personal information categories disclosed
The right to say no to the sale of Personal Data (opt-out). You have the right to direct Us to not sell Your personal information. To submit an opt-out request please contact Us.
The right to delete Personal Data. You have the right to request the deletion of Your Personal Data, subject to certain exceptions. Once We receive and confirm Your request, We will delete (and direct Our Service Providers to delete) Your personal information from our records, unless an exception applies. We may deny Your deletion request if retaining the information is necessary for Us or Our Service Providers to:
- Complete the transaction for which We collected the personal information, provide a good or service that You requested, take actions reasonably anticipated within the context of our ongoing business relationship with You, or otherwise perform our contract with You.
- Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
- Debug products to identify and repair errors that impair existing intended functionality.
- Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
- Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).
- Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if You previously provided informed consent.
- Enable solely internal uses that are reasonably aligned with consumer expectations based on Your relationship with Us.
- Comply with a legal obligation.
- Make other internal and lawful uses of that information that are compatible with the context in which You provided it.
The right not to be discriminated against. You have the right not to be discriminated against for exercising any of Your consumer’s rights, including by:
- Denying goods or services to You.
- Charging different prices or rates for goods or services, including the use of discounts or other benefits or imposing penalties.
- Providing a different level or quality of goods or services to You.
- Suggesting that You will receive a different price or rate for goods or services or a different level or quality of goods or services.

Exercising Your CCPA Data Protection Rights

In order to exercise any of Your rights under the CCPA, and if You are a California resident, You can contact Us:

By email: Only You, or a person registered with the California Secretary of State that You authorize to act on Your behalf, may make a verifiable request related to Your personal information.

Your request to Us must:

Provide sufficient information that allows Us to reasonably verify You are the person about whom We collected personal information or an authorized representative
Describe Your request with sufficient detail that allows Us to properly understand, evaluate, and respond to it

We cannot respond to Your request or provide You with the required information if we cannot:

Verify Your identity or authority to make the request
And confirm that the personal information relates to You

We will disclose and deliver the required information free of charge within 45 days of receiving Your verifiable request. The time period to provide the required information may be extended once by an additional 45 days when reasonable necessary and with prior notice.

Any disclosures We provide will only cover the 12-month period preceding the verifiable request’s receipt.

For data portability requests, We will select a format to provide Your personal information that is readily useable and should allow You to transmit the information from one entity to another entity without hindrance.

Your California Privacy Rights (California’s Shine the Light law)

Under California Civil Code Section 1798 (California’s Shine the Light law), California residents with an established business relationship with us can request information once a year about sharing their Personal Data with third parties for the third parties’ direct marketing purposes.

If you’d like to request more information under the California Shine the Light law, and if You are a California resident, You can contact Us using the contact information provided below.

California Privacy Rights for Minor Users (California Business and Professions Code Section 22581)

California Business and Professions Code section 22581 allow California residents under the age of 18 who are registered users of online sites, services or applications to request and obtain removal of content or information they have publicly posted.

To request removal of such data, and if You are a California resident, You can contact Us using the contact information provided below, and include the email address associated with Your account.

Be aware that Your request does not guarantee complete or comprehensive removal of content or information posted online and that the law may not permit or require removal in certain circumstances.

How can Users correct any inaccuracies in Personally Identifiable Information?

Users may contact us to update Personally Identifiable Information about them or to correct any inaccuracies by either:

Emailing us at marketing@evpeyecare.com
Calling us at (720) 439-2450, Press 5 for Privacy Policy

Can a User delete or deactivate Personally Identifiable Information collected by the Website?

We provide Users with a mechanism to delete/deactivate Personally Identifiable Information from the Website’s database by contacting. However, because of backups and records of deletions, it may be impossible to delete a Users entry without retaining some residual information. An individual who requests to have Personally Identifiable Information deactivated will have this information functionally deleted, and we will not sell, transfer, or use Personally Identifiable Information relating to that individual in any way moving forward.

User rights

These are summarized rights that you have under data protection law:

The right to access
The right to rectification
The right to erasure
The right to restrict processing
The right to object to processing
The right to data portability
The right to complain to a supervisory authority
The right to withdraw consent

What happens if the Privacy Policy changes?

We will let our Users know about changes to our privacy policy by posting such changes on the Website. However, if we are changing our privacy policy in a manner that might cause disclosure of Personally Identifiable Information that a User has previously requested not be disclosed, we will contact such User to allow such User to prevent such disclosure.

Links to other websites

https://www.evpeyecare.com/ contains links to other websites. Please note that when you click on one of these links, you are moving to another website. We encourage you to read the privacy statements of these linked sites as their privacy policies may differ from ours.

Brett Ehrhardt, CFO

Brett is an accountant and CPA by trade. He spent the first six years of his career in public accounting and worked in corporate finance with a hospice provider before joining EVP Eyecare in 2018. He has experience in many different industries but is focused on healthcare as the sector with the greatest opportunity for impact. His mission is efficiency: solving problems in ways that achieve similar or better outcomes without spending more money.

We create bold solutions that capitalize on ophthalmology’s greatest opportunities.

The Opportunity

Christian Ellison, EVP CEO

The EVP Advantage

A Network of Strength

Leadership Team

Christian Ellison

James Fox, MD

Kelly Frasier, MD

Earl Grylls

Chris Harper

Julie Jung, RN, MSN

Jen Kellond

Eva Kim, MD

David Litoff, MD

Loan Ramsey, MD

Crystal Ruiz

Nadia Virani, OD

Beth Wendt

Greatness Wanted

News

Lead With Vision

Kleiman Evangelista Eye Centers of Texas

ICON Eyecare | Front Range

Swagel Wootton Eye Institute

ICON Eyecare | Grand Junction

May Eye Care

Rottman Eye Care

Colorado Cataract Laser & Vision

Dallas Eye Consultants

Christian Ellison, CEO

James Fox, MD

Kelly Frasier, MD

Earl Grylls

Julie Jung, RN, MSN

Jen Kellond

Eva Kim, MD

David Litoff, MD

Loan Ramsey, MD

Crystal Ruiz

Nadia Virani, OD

Beth Wendt

EVP Eyecare Website Privacy Policy

What happens if the Privacy Policy changes?

Links to other websites

Brett Ehrhardt, CFO